Bowling Proprietors' Association of America hits a 25-year mark

    09/22/10

    BPAA News

    Kee Lanes in Kiester, Minn. was officially recognized as the 4,000th member

    2010BPAALogo.jpgThe Bowling Proprietors' Association of America (BPAA), announced today that it once again surpassed the 4,000 membership mark. Jason Oskerson from Kee Lanes in Kiester, Minn. was officially recognized as the 4,000th member to the join the prestigious organization dedicated to enhancing the profitability of bowling centers.

    The BPAA has experienced steady membership growth by continually enhancing benefits for bowling centers to advance their market position and build revenue. From unprecedented savings through national "Smart Buy" agreements with Pepsi, Sysco Foods, music licensing, insurance programs and others to the marketing tools, educational programs and networking opportunities, BPAA members have a wealth of opportunities to develop new market segments while returning dollars to their bottom line.

    "Here at Kee Lanes, we look forward to participating in many of the BPAA Smart Buy national programs," said Oskerson, owner of Kee Lanes. "The money-saving programs along with their innovative marketing tools should really help us grow. We are proud to be recognized as the 4,000th member."

    The BPAA represents the business interests of bowling centers domestically and is expanding to include centers in Canada, Australia and other countries. The current 4,000 membership number equates to more than 85% of the lanes in the United States. 25 years ago when a completely different BPAA organization had 4,000 members, it had approximately 25% penetration of the industry.

    "We thank Kee Lanes for their confidence in the BPAA and for being our 4,000th member," said Steve Johnson, Executive Director of the BPAA. "We believe we have created a great organization dedicated to growing our members' businesses and that of the industry. The BPAA remains focused on delivering quality products and exceptional value to every member."

    The BPAA plans to officially award Mr. Oskerson a 4,000th member plaque during the industry's premier event, International Bowl Expo June 26 - July 1, 2011.